DNO registries are a new concept, however they have the potential to thwart call spoofing before it takes place. Carriers and can cross check "do not originate" numbers and prevent them from dialing consumers.
Toll-free numbers can help boost your brand identity and instill confidence in customers. However, it is important to get your toll-free number from an authorized RespOrg. These can help ensure you stay STIR/SHAKEN compliant.
Vanity numbers provide branding for your company's phone numbers and are often seen on billboards, business cards and jingles. While particularly effective for inbound calls, they provide little benefit for outbound dialing. Replace your vanity numbers with toll free numbers for outbound dialing.
Be careful when you display your phone number on a phone call. Separate your inbound and outbound numbers so valuable phone numbers don't get flagged as spam. Phone number protection starts with careful management of your caller ID.
Finding ways to differentiate your company from a sea of competitors is an integral part of scaling your business successfully. While taking the time to evaluate and improve your products and services is a great way to start, being able to market those identifiers into a reputable brand effectively is what brings new business opportunities to your doorstep.
