Telemarketing Tips and News

Telemarketers face the largest amount of scrutiny because they make the most calls in the sales industry. Staying on top of telemarketing standards, regulations, and trends are important to being top of the game. These articles aim to teach the read tools, red flags, and tricks of the trade. In turn, you can remain current, push productivity, and always have someone available to answer the call.

Segmenting Data for Call Center Campaign Management

Data segmentation is an important aspect of a call center's campaign management. By refining your data and employing the proper tools and processes campaigns can be honed for better conversion rates. Using these guidelines can help improve campaign efficience and ROI.

May 20, 2020

Are These Common Telemarketing Mistakes Wrecking Your Reputation?

The telemarketing industry is constantly evolving. Regulations, ethics, dialing practice and technology all play factors in how the industry standards update. Don't let your old practices ruin our business' reputation by falling into these common telemarketing mistakes in the modern dialing age.

April 22, 2020

Why You Should Stop Dialing on Your Vanity Number

Vanity numbers provide branding for your company's phone numbers and are often seen on billboards, business cards and jingles. While particularly effective for inbound calls, they provide little benefit for outbound dialing. Replace your vanity numbers with toll free numbers for outbound dialing.

April 15, 2020