Businesses and even carriers are using call blocking app data to block calls. When your number is flagged on a call blocking app it is not just flagged or stopped on that phone, now it can be blocked by the carrier. Protecting your reputation starts with monitoring for flagged caller ID’s.
Although call blocking apps are used to protect against scam callers and robocalling, businesses are being falsely flagged. Call blocking apps are becoming a problem for legitimate businesses who get their numbers stolen by scammers. New call blocking apps come out each day and new uses are starting to come too.
While carriers are rolling out new features intended to protect consumers, some businesses may see side effects. New enhanced caller ID and call blocking features being implemented are intended to help consumers identify verified calls before answering.
The UK has decided to remove its PSTN system all together in favor of VoIP solutions. While this may prove cost effective and allow faster and clearer alls, there are a myriad of challenges that also must be tackled to accomplish this feat.
Part of the call authentication features in STIR/SHAKEN is the implementation of attestation ratings in a phone call. This will help carriers identify the legitimacy of a caller's origin and authorize their use of the phone number and caller ID made on outbound calls.
Caller ID spoofing is a threat most businesses and organizations can face if they have contact centers. While there has been an uptick in legitimate businesses receiving flags on their numbers, one method to mitigate reputation damages is by registering your numbers with CNAM repositories.
Scammers are always looking for a way to get one over on consumers. It's becoming increasingly common for scammers to target healthcare entities with call spoofing to masquerade their legitimacy when conducting fraudulent activity.
