Dialing habits strongly influence how your caller ID displays in the age of call-blocking apps, STIR/SHAKEN, and attestation ratings. Avoid these old dialing practices and engage in caller ID maintenance.
Maintaining accurate caller IDs for your business helps build the integrity of your company and brand. This will in turn help improve answer rates, customer retention and build trust in acquiring new prospects.
While 2022 saw the rollout of STIR/SHAKEN, how did this effect robocalls to U.S. consumers. Analyzing the trends in STIR/SHAKEN implementation, robocall statistics and FCC enforcement efforst indicate what to expect in 2023.
Your calling behavior affects the way your caller ID displays for consumers. Carriers and analytics engines will assign call labels or block calls that engage in calling practices that appear malicious or spammy.
With the implementation of STIR/SHAKEN, call spoofing has declined. However, robocalls continue to plague consumers. Recent analysis of calls shows an alarming amount of robocalls are still getting signed by STIR/SHAKEN protocols.
While STIR/SHAKEN was the much-awaited relief from spam calls, has it done its job effectively? Many spoofed calls have been blocked; however, consumers are still frustrated by an onslaught of robocalls after the implementation.
Attestation ratings are a key factor in the STIR/SHAKEN framework. However, attestation ratings are not always accurate. A recent case study analyzed the integrity of how attestation ratings were being assigned to calls.
T-Mobile's efforts to protect consumers developed their robocall blocking technology "Scam Shield". As consumers receive more power to filter and block their calls, your caller ID is more important than ever when conducting outreach campaigns.
Ensuring your calls connect during your outbound campaigns is imperative. By maintaining phone number integrity, you can help to protect your business' reputation while also improving your connection rates.
Your calling attestation rating can make the difference in your calls connecting properly. Using our new Call Tester tool, you can test your phone numbers' attestation rating to ensure you are calling with confidence.